Watch the Film
Peek Behind the Scenes!
Directed by: Brantley Gutierrez & Ryan Heffington
Produced by Kyle Schember & Michael Abbott of Santa Monica Based Subtractive Inc.
Millions of people
around the world feel silenced, subjugated bullied and believeno one cares
Millions of people
around the world feel
around the world feel
silenced, subjugated
bullied and believe
no one cares
Paul McCartney wrote Who Cares to inspire us to stand up to bullying and negativity. The song speaks about bullies - the ones who put you down- and try to keep you down. Paul’s lyrics encourage us to stand up for those who are being silenced and say, “ I care, We care.”
Creative Visions has partnered with Paul McCartney, Artemis Rising Foundation, the Blue Chip Foundation, Subtractive, Enso and Facebook, to launch #WhoCaresIDo, a global campaign inspired by the song and a musical film featuring Paul McCartney and Emma Stone.
We are engaging impact partners including Hasbro's Be Fearless Be Kind, Ben Cohen Stand Up Foundation, CARE, It Gets Better, No Bully, Pacer National Bully Prevention Center, Special Olympics, Stomp Out Bullying, The Diana Awards and inviting other organizations to help people take caring actions, raise compassionate kids and create communities and workplaces that nurture our humanity.


Take Action
Watch
and share the film
Share your photo, tag those you care about, use our hashtag #WhoCaresIDo
and watch the movement grow
Stay tuned
here and follow @creativevisionsfoundation
to stay updated about the campaign and ways to engage beyond today!

"Cause you're worth much more, A fact you can be sure.No need to hide the love you've got inside"Paul McCartney
The Team
The Team